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As below-freezing temperatures settle in, preparing for the season is key. But colder weather doesn't have to mean compromising your driving experience. To help you travel with confidence all winter, our Ford experts have put together some tips to best prepare your electric vehicle and maximize its range and performance in the cold. more TL;DR? To maximize your electric vehicle’s winter performance, park in a garage when possible and remove all snow before driving. Use the appropriate drive mode for changing winter conditions. Precondition the vehicle’s cabin and battery for best performance. If possible, keep the vehicle plugged in when parked for an extended time. Conserve energy by using heated seats and steering wheel, and always ensure tires are properly inflated. Learn more about charging your Ford electric vehicle on Power Ford’s website. Click here to browse Power Ford’s full inventory of electric vehicles. Park your electric vehicle in a garage, if possible. Garage storage helps to ensure that harsh weather conditions outside do not affect your vehicle, and maintaining a warmer storage temperature than outdoors will aid in vehicle and battery performance. And with zero tailpipe emissions, you can safely warm up the vehicle's cabin while garaged. Don't have a garage? If you live in an apartment or urban area without garage access, you can still give your vehicle a winter advantage. Look for covered parking structures, which offer protection from snow and ice accumulation even if they're not heated. If you use street parking, try to find spots that get morning sun to help naturally warm your vehicle. Some parking facilities and apartment complexes are now offering dedicated electric vehicle parking spots, often under covered structures. Remove all snow from the vehicle before driving. This is important to reduce weight and air resistance when driving, but it's also important for visibility . Several of Ford's driver assistance technologies make use of sensors and cameras that must be free of snow to function properly. Did You Know? Ford's patented Vapor Injection Heat Pump (VIHP) is designed to help improve heat transfer capability and reduce power consumption. When equipped, the heat pump aids in optimizing energy consumption, especially in colder weather. The heat pump is a feature on 2024 and later F-150 Lightning pickups and is now a standard feature on all 2025 Mustang Mach-E and later SUV models. It works automatically, so the driver doesn't have to do anything special to utilize the benefits during winter months. Fan noise may be heard while the heat pump is running, which is normal. Choose the right drive mode for winter conditions. Your Ford electric vehicle comes with drive modes designed to match how you want to drive. When winter weather rolls in, switching to the right mode can make all the difference in how your vehicle handles. For F-150 Lightning owners: The 2025 model year introduces Slippery Mode, calibrated specifically for challenging conditions. When you activate it, your truck dials back accelerator pedal responsiveness and recalibrates traction and stability controls to help prevent wheel spin. Use this mode on icy roads or any time you're driving on firm surfaces covered with loose or slippery materials like snow, slush, or gravel. For Mustang Mach-E owners: Whisper Mode isn't just for relaxed driving. It's actually recommended when weather turns rough. This mode decreases how aggressively your vehicle responds when you press the accelerator partway down, and when you lift off the pedal, your Mustang Mach-E decelerates gradually rather than abruptly. That gentler response helps you maintain better control on slippery surfaces. 1-Pedal Drive: When driving on slippery roads, consider using traditional two pedal driving for a more familiar driving experience. Did You Know? If you frequently charge in inclement weather (think freezing rain or sleet), consider picking up the Ford Accessories Charge Port Weather Kit. It's a simple add-on that can help protect your charge port from the elements during those brutal winter charging sessions. Plug in your electric vehicle when parked for extended periods of time. Keeping the vehicle plugged in while parked for extended periods of time, such as while you're away on a trip or even while parked at home overnight, helps to maintain battery health and prevent range loss. When the vehicle is plugged in, the vehicle's battery temperature is kept above freezing temperatures to help optimize battery performance. This occurs regardless of whether or not the vehicle is actively charging while plugged in. Did You Know? If you're heading toward a DC fast charging station using your vehicle's available navigation, your battery will start to warm up automatically within 20 miles of your charging stop. A warm battery charges faster than a cold one since the processes inside the battery are more efficient at higher temperatures. You can also now access real-time charging information on your in-vehicle screen, set a universal charge limit for all locations, and schedule preferred charge times at specific locations. Access to public fast chargers has also expanded. When planning a trip in an F-150 Lightning using Apple Maps EV Routing in Apple CarPlay, the system will now direct you to North American Charging Standard (NACS) fast chargers, such as a compatible Tesla Supercharger, when a stop is needed. The available Ford NACS adapter provides easier access to this growing network for both Mustang Mach-E and F-150 Lightning owners. Precondition your vehicle (and never get into a cold vehicle again!). One of the most frequent questions new electric vehicle owners have is around how they can precondition their vehicle. Preconditioning helps your vehicle's battery perform at its best by adjusting the battery temperature to an ideal state before you start driving or charging. This not only increases charging efficiency but also helps ensure consistent vehicle performance. Just follow these easy steps: Open the Ford app and switch over to the "Energy" tab. Departure times and Preferred charge times can be found under "Charge settings." With a Departure time set, when plugged in your vehicle's cabin and battery will be automatically preconditioned by the Departure time. If you're not plugged in, you can select the "Prepare cabin off plug" option. This option allows the Departure times feature to prepare your cabin comfort settings. Preconditioning of the battery only occurs when the vehicle is plugged in. Within the "Departure times" menu, you'll see options to edit time, dates, and cabin comfort levels. Select the time you want your vehicle to be ready by for each day of the week you want the preconditioning to take place. Finally, you can choose the level of cabin comfort — Cool, Medium, or Warm — that you want to experience when you get into your vehicle. Press the "Save" button, and your electric vehicle's cabin will be ready to your liking at your Departure time with an optimized battery if plugged in. Reduce energy consumption used by the vehicle climate control system. If equipped, use the heated seats and heated steering wheel as primary heat, and lower the cabin temperature setting to reduce energy consumed by using climate control. For DC fast charging sessions, minimize cabin heating while plugged in and charging. "During the winter months or if I plan to go skiing, I precondition my F-150 Lightning in the garage while plugged in,"said Les and Marlene Strickland, Mustang Mach-E and F-150 Lightning owners and residents of Broomfield, Colorado. "Regenerative braking helps me a great deal while driving downhill from the mountains. I was at Mount Blue Sky recently and loved getting range back on my drive downhill." Did You Know? You can adjust your cabin temperature, windshield defrost, heated seats and heated steering wheel options from your phone using the Ford app. From the Ford app Vehicle tab, simply select remote climate (fan icon) and use "Climate Settings" to make changes. Ensure your tires are at the proper pressure. Proper tire pressure not only works to maximize range, it also works to help ensure that the correct amount of tire surface area is gripping the road. Tires that are over or underinflated can lead to range degradation along with safety and performance issues. You can find the proper tire pressure figures for your vehicle on the sticker inside the driver door. Likewise, higher speeds can negatively impact range in all types of weather. For best results, Ford recommends limiting your speed when possible. By following these winter driving tips, you can prepare your electric vehicle to tackle the challenges of colder weather. And as electric vehicle adoption continues in the U.S., staying informed and prepared is more important than ever. If you're ever unsure about living with your electric vehicle, Ford owners can also text a dedicated Ford advisor for 24/7 electric vehicle support. This article was originally published in Ford From the Road.

Looking for an Affordable Vehicle to Insure? Ford Has You Covered It’s no secret that car insurance costs have risen sharply in recent years thanks to higher repair costs, inflation, and more expensive vehicle parts. That’s why many Albuquerque drivers are now factoring insurance rates into their buying decisions. Luckily, Ford owners have some great news. Several Ford models are currently recognized among the cheapest vehicles to insure in 2025, making them smart picks for value-minded drivers who don’t want to compromise on performance or safety. more Ford Escape: Among the Top 10 Cheapest SUVs to Insure According to Insurify, the Ford Escape ranks fifth overall among the least expensive SUVs to insure in 2025, with an average monthly full-coverage quote of just $171. That places the Escape ahead of the Chevrolet Suburban, Toyota Highlander, Chevrolet Equinox, and Mazda CX-5. 👉 Key Takeaway: The Ford Escape continues to deliver outstanding value with its blend of efficiency, safety, and low ownership costs, including insurance. 🔗 Learn more about the Ford Escape at Power Ford in Albuquerque. Ford Ranger: One of the Cheapest Vehicles Overall to Insure In the same Insurify report, the Ford Ranger ranked seventh cheapest vehicle to insure overall, across all vehicle types. With an average monthly quote of $163, the midsize pickup proves that capability and affordability can go hand in hand. That makes the Ranger an appealing option for drivers who need truck utility without high ongoing costs. 🔗 Explore the Ford Ranger lineup available now at Power Ford. Ford F-150: Still a Leader in Affordable Insurance The legendary Ford F-150 was recognized by Mercury Insurance as one of the cheapest trucks and SUVs to insure in 2025. While exact premium averages weren’t disclosed, Mercury noted that the F-150 consistently lands near the top of affordability rankings thanks to its strong safety ratings, wide availability of parts, and long-standing reliability record. 🔗 Discover current offers on the 2025 Ford F-150. F-150 Lightning: One of the Least Expensive EVs to Insure Electric vehicles typically cost more to insure, averaging about $44 higher per month, according to Mercury, but the Ford F-150 Lightning breaks the trend. It was listed among the top ten cheapest EVs to insure in 2025, thanks in part to its robust safety systems and trusted truck platform. That’s great news for drivers exploring the EV transition who still want to keep long-term costs in check. 🔗 Interested in going electric? Check out the Ford F-150 Lightning. Why Insurance Companies Favor Ford Insurance rates depend on more than just the sticker price. Insurers evaluate factors such as: Safety ratings and driver-assist features Repair and parts costs Accident frequency and claims history Ford vehicles, equipped with advanced safety tech like Ford Co-Pilot360™, tend to perform well in these areas. That translates to lower risk and lower premiums for owners. Smart Savings, Smart Choice With insurance costs continuing to climb, vehicles like the Ford Escape, Ranger, F-150, and F-150 Lightning prove that you can drive confidently without overpaying. Whether you’re looking for a fuel-efficient crossover, a rugged truck, or a future-ready EV, Ford delivers a strong combination of performance, protection, and value. Ready to find your next affordable-to-insure Ford? 👉 Visit Power Ford in Albuquerque or schedule a test drive today. FAQs: Cheapest Ford Vehicles to Insure Which Ford model is the cheapest to insure? The Ford Ranger ranks among the cheapest overall, with an average monthly premium around $163, according to Insurify. Is the Ford Escape expensive to insure? Not at all! It’s currently one of the top 10 cheapest SUVs to insure, with rates averaging around $171 per month. Do Ford trucks have high insurance rates? No — both the Ford F-150 and F-150 Lightning are recognized for low insurance costs compared to other trucks and EVs.

The new Ford App —formerly known as FordPass® —has officially arrived, and it’s changing the way Albuquerque drivers connect with their vehicles. This redesigned app is faster, cleaner, and built around what Ford owners use most: remote start, charge level, and vehicle health. Whether you drive an F-150, Escape, or Mustang Mach-E, the new Ford App gives you instant access to the tools that keep you moving. more What’s New in the Ford App 🚗 A Modern, Intuitive Design The new interface makes it easier than ever to find what you need, no digging through menus or extra taps. 🌡️ Smarter Remote Climate Control Start your Ford and set your perfect cabin temperature before you even leave the house. You can also heat or ventilate seats and warm the steering wheel on supported models. 🔋 Upgraded EV Energy Tab For electric and plug-in hybrid drivers, the new Energy tab lets you monitor your battery, adjust your charge target, and check range at a glance—perfect for trips around New Mexico or cross-country adventures. 📱 Faster, More Reliable Performance Thanks to a full back-end rebuild, the app now loads quicker and delivers updates in real time, helping you stay connected to your Ford anywhere you go. Bonus Features You’ll Love Lock Screen Controls – Start, lock, or unlock your vehicle without even opening the app. Smartwatch Integration – Manage your Ford from your Apple Watch. Family Access – Share vehicle access securely with trusted friends or family. Dark Mode – A sleek new look for night driving. Alerts vary by model. Built Around You At Power Ford, we know how much drivers rely on their tech. The new Ford App isn’t just an upgrade—it’s a smarter, more connected ownership experience designed around your feedback. 📲 Download or update the Ford App today to experience the latest features for yourself. Get the Ford App → Frequently Asked Questions Q. What is the Ford app used for? A. The app allows customers and their authorized friends and family to schedule service appointments; locate the vehicle with GPS for when you can’t remember where you parked; use remote features such as remote start to warm up or cool down the cabin, lock/unlock; keep track of fuel/charge levels, tire pressure, oil life and washer fluid; and use your Phone as A Key with equipped vehicles. Q. Is the Ford app free? A. Yes. There is no cost to use the features within the app. You are also able to activate paid Connected Services trials and plans on equipped vehicles, such as BlueCruise hands-free highway driving, the Ford Connectivity Package, and the Ford Security Package, right from the app. Q. Did you remove any app features with this update? A. No. The latest update will not remove any current features within the app and is focused on improving the experience. Q. Do you need to download a new app or log in again to receive the update? A. For those that have already downloaded the app, just update when prompted. The latest version will be delivered through a standard app update from their device's app store. Q. Did the rewards program change? A. Yes, the name is changing from FordPass Rewards to Ford Rewards. Customers can continue to earn points and redeem them for service, parts, accessories and services such as BlueCruise.

This Veterans Day, Ford Motor Company, Blue Star Families and TikTok are coming together to host a first of its kind, livestreamed benefit concert in honor of the military community. more Streamed LIVE, only on TikTok, Proud to Honor: Celebrating America’s Heroes is designed to support service members and veterans, and the families who serve alongside them. This benefit concert will feature top musical acts and TikTok creators all in service of our military and veteran community. Leading up to the concert, during the live show, and after, viewers can make donations directly on TikTok by clicking the on-screen 'donation sticker' to support the work of Blue Star Families as well as Ford’s other Proud to Honor partners who support military and veteran families. Performances will include award-winning artists BRELAND, Lanie Gardner, Mickey Guyton, NE-YO, The War and Treaty, and Zac Brown. RSVP for the Livestream Designed to be social-first, TikTok creators will be promoting and attending the event, bringing unparalleled reach and awareness for the Veterans Service Organizations benefiting from funds raised during the event. The program will also feature cameos from fan favorite Veteran creators, including Justin Nunley, For even more content, keep an eye on creators like Asena and Kenny Jary. Bill Ford, executive chair of Ford Motor Company, announced the concert this week at Ford’s Proud to Honor Bronco Off Roadeo event dedicated to military families. “Ford is a proud American company and we strive to live by our values – taking care of each other, taking care of our communities, and taking care of our country," he said. "That’s why I'm proud we are partnering with TikTok and Blue Star Families to bring together incredible music talent like Zac Brown and others to honor America's military heroes and raise critical funding for the organizations that support them.” “Veterans are an important part of the TikTok community and we’re honored to host an event that supports service members and their families on and off our platform. We’re proud to partner with Ford and Blue Star Families to celebrate veterans and the incredible #MilTok community on TikTok," said Shou Chew, CEO of TikTok. "Together, we’re sharing music that inspires and connects—with hundreds of military families in Nashville and the 170 million Americans who can tune in live on TikTok.” "At Blue Star Families, we call on America to 'Do Your Part' for military and veteran families, and for years, Ford has been one of the most consistent brands to answer that call," said Kathy Roth-Douquet, co-founder and CEO of Blue Star Families. "With the Proud to Honor concert, Ford and TikTok are stepping up at a time when military families are facing critical uncertainty and tighter budgets. We are profoundly grateful for their steadfast support, helping us lift up our community when it matters most." “Supporting our service members and their families has always been close to my heart,” said Zac Brown. "The values behind Proud to Honor - lifting up organizations that make a real difference and giving back to those who’ve given so much - mean a lot to me. Music has the power to heal, connect, and remind us what truly matters, and I’m proud to be part of this modern celebration of our military and community.” A History of Honoring This Community Proud To Honor is Ford’s initiative to support the military and veteran community, raising awareness and creating meaningful connection with our service members. This benefit concert is part of our long history of supporting service members, veterans, and their families. Ford began to hire disabled veterans returning from WWI in 1922, shut down civilian vehicle production to devote all our assets to military production during WWII, and actively recruits and hires military veterans and their spouses today, through partnerships with Vet.Jobs.org and MilitarySpouseJobs.org. We continue that tradition today by hosting an annual Bronco Off-Roadeo with our Proud to Honor partners so that the joy of off-roading and adventure can build community and camaraderie. This year, we were thrilled to host military and veteran families representing all 50 states. Ford salutes those who serve and the families who serve alongside them. You’re proud to serve and protect. We’re proud to honor and support. This article was originally published on Ford From the Road.

Power Ford has emerged as a regional hub for performance automotive enthusiasts, offering an expansive portfolio of factory-backed custom and high-performance Ford vehicles from six of the most respected names in the industry: Hennessey, Sherrod, Saleen, Roush, Whipple Superchargers, and Ford Custom Garage. This collection, available exclusively through Power Ford in New Mexico, represents one of the most comprehensive dealer-integrated performance offerings in the Southwest. more Each of these brands delivers a unique approach to customization and performance, ranging from off-road-ready lifted trucks to track-focused Mustangs and street-legal supercharged builds, all with Ford’s engineering integrity at the core. With growing demand for specialty vehicles across the U.S., Power Ford’s ability to integrate these brands under one retail and service umbrella reflects a broader shift in how dealers are meeting customer expectations for individuality, power, and convenience. The dealership’s dedicated performance division, known as Power Performance, offers in-stock and custom-order access to: Hennessey Performance, known for its high-output VelociRaptor, Venom 775 F-150, and supercharged Mustangs Sherrod Customs, specializing in lifted luxury trucks with distinctive styling and off-road enhancements Saleen, with its iconic performance design and track pedigree in limited-run Ford models Roush Performance, offering balanced tuning for both street and trail with extensive Mustang and F-150 variants Whipple Superchargers, enabling custom-tuned power gains while maintaining drivability and warranty compliance Ford Custom Garage, a Ford-supported upfitting program that blends performance, visual upgrades, and OEM integrity “Being the performance headquarters of the Southwest isn’t just a tagline—it’s a strategy we’ve committed to,” said Rob Sneed, General Manager at Power Ford. “We’ve assembled a portfolio that offers something for every kind of enthusiast, from lifted off-road trucks to high-horsepower street cars. And we support them all locally, including sales, financing, service, everything under one roof.” As Ford enthusiasts increasingly look for personalized, high-performance options that can be serviced and supported through dealership networks, Power Ford has positioned itself at the forefront of this evolution. Each of the six performance brands carried at the dealership meets Ford’s Qualified Vehicle Modifier (QVM) standards or operates with Ford-aligned compliance, ensuring vehicles are not only thrilling to drive but also backed by the kind of support buyers expect. From New Mexico to West Texas and Colorado to Arizona, customers are already traveling to Power Ford to order, view, and service their performance builds. Whether it’s a Roush-tuned F-150, a Sherrod-lifted Super Duty, or a Saleen Mustang, these builds offer an experience that standard production models don’t without sacrificing warranty coverage or drivability.

Power Ford has announced the introduction of Ford Custom Garage vehicles to its performance lineup, making it the only dealership in New Mexico currently offering these factory-customized trucks and SUVs. The Ford-backed program allows customers to purchase or order specially designed vehicles featuring unique styling, lift kits, upgraded interiors, and off-road enhancements, all while maintaining OEM warranty support. more Ford Custom Garage is part of the company’s broader strategy to meet customer demand for individuality and high-end personalization, without compromising reliability or serviceability. Through this program, vehicles such as the F-150, Bronco, and Super Duty receive appearance and functional upgrades installed by certified Ford partners and approved for dealer sale. “Ford Custom Garage brings something truly special to the market,” said Rob Sneed, General Manager at Power Ford. “These are more than trucks. They’re statements. We’re excited to deliver that boldness to New Mexico drivers who don’t want cookie-cutter vehicles but still expect quality and accountability.” The arrival of these vehicles at Power Ford reflects a growing appetite for custom and lifted trucks nationwide. According to industry analysts, demand for lifted pickups and off-road-ready SUVs has steadily increased over the past five years, driven by a blend of lifestyle branding, social media exposure, and manufacturer-sanctioned modifications. By handling sales, financing, and servicing all under one roof, Power Ford simplifies the buying process for these specialty vehicles.

Power Ford has announced the arrival of Hennessey Performance vehicles to its product lineup, joining a select group of Ford dealerships nationwide authorized to offer Hennessey’s high-output builds. This development provides New Mexico customers with direct access to some of the most powerful and performance-oriented vehicles in the Ford ecosystem, eliminating the need for out-of-state ordering or third-party upfits. more Hennessey’s builds, including the VelociRaptor, Venom 775 F-150, and performance variants of the Mustang and Bronco, are engineered for extreme power and durability. Importantly, these vehicles are sold through certified dealers, with warranty-compliant upgrades that are fully serviceable at Power Ford. “We’re proud to bring Hennessey’s formidable upgrades to New Mexico,” said Rob Sneed, General Manager of Power Ford. “This partnership enhances what we already offer in the performance space, delivering high-powered, street-legal vehicles that meet Ford’s engineering standards, all available locally.” This move aligns with broader trends in dealership operations, where customer interest in high-performance trucks and SUVs continues to grow. It also positions Power Ford at the forefront of a retail shift toward dealer-integrated specialty offerings, as consumers look for turnkey custom vehicles rather than navigating the aftermarket independently. With Hennessey expanding its manufacturing footprint to meet demand, Power Ford’s timing allows it to secure inventory and support a growing segment of customers interested in factory-grade performance.

Power Ford has been named the exclusive dealer for Sherrod Custom Ford Trucks in New Mexico, bringing the nationally recognized upfitter’s performance-focused, luxury-enhanced vehicles to the local market for the first time. The addition solidifies Power Ford’s position as a leading performance hub in the Southwest for factory-authorized specialty vehicles. more Sherrod Customs, a Ford Qualified Vehicle Modifier (QVM), specializes in converting standard Ford trucks into lifted, off-road-ready builds featuring high-performance suspension, exterior customization, and upgraded interiors. These modified trucks maintain warranty compatibility with Ford Motor Company and are now available directly through Power Ford’s showroom and ordering network. For local truck enthusiasts and performance buyers, this means access to vehicles previously available only through out-of-state specialty outlets or direct factory orders. Customers will be able to view in-stock models, schedule consultations, and place factory-approved build orders, all of which will be managed and serviced locally. “Bringing Sherrod Custom Ford Trucks into our showroom is a defining moment,” said Rob Sneed, General Manager at Power Ford. “We’ve always aimed to offer the boldest, most capable Fords in New Mexico, and this partnership allows us to deliver custom performance with factory-backed quality and support.” Sherrod’s lineup includes multiple F-150 variants, such as the Geneva, Signature, and LZ-1, each targeting a different customer segment, ranging from premium daily drivers to aggressive off-road enthusiasts. With the addition of Sherrod, Power Ford continues to expand its performance and customization offerings, alongside other specialty brands like Roush, Whipple, and Saleen.

Looking for more horsepower, torque, and excitement from your Ford? Power Ford now offers Fords equipped with Whipple Superchargers, giving Albuquerque drivers the chance to unlock track-level performance in their favorite trucks and SUVs. A Whipple Supercharger takes an already powerful Ford engine and pushes it to the next level with instant throttle response, improved acceleration, and massive horsepower gains, all while maintaining the everyday drivability Ford owners love. more What Is a Whipple Supercharger? In simple terms, a supercharger is a device that forces more air into your engine, helping it burn more fuel and create more power. Whipple has been a leader in supercharger technology for over 30 years, trusted by enthusiasts and automakers alike. The Whipple system is engineered for Ford vehicles and is known for: Big power gains – some applications add over 200+ horsepower Instant throttle response with zero lag OEM-level reliability designed to integrate seamlessly with your Ford CARB compliance on many kits, making them legal for street use in most states Which Fords Can Get a Whipple Supercharger? Power Ford can now equip a range of Ford models with Whipple Superchargers. Popular options include: Ford F-150 – Tow, haul, and cruise with unmatched confidence Ford Mustang – Transform your daily drive into track-ready performance Ford Bronco & Bronco Sport – Take your off-road adventures to the next level Whether you’re chasing speed, power, or just want a Ford that stands out on Albuquerque roads, a Whipple Supercharger delivers. Why Choose Power Ford for Whipple Superchargers? At Power Ford, we help drivers customize and optimize their Fords for their lifestyles. Our certified technicians ensure your Whipple Supercharger is installed correctly and tuned for both reliability and maximum performance. Plus, you’ll enjoy the peace of mind of working with an authorized Ford dealership in Albuquerque, backed by a team that knows your vehicle inside and out. Ready to Supercharge Your Drive? If you’ve been waiting for the perfect time to add more power to your Ford, it’s here. Power Ford is proud to bring Whipple Supercharged Fords to New Mexico drivers who want more out of their vehicle. 👉 Contact Power Ford today to learn more about available models, installation, and financing options. FAQs About Whipple Superchargers Q: Will a Whipple Supercharger void my Ford warranty? A: Many Whipple systems are designed to be 50-state legal and may come with limited warranty coverage. Ask our team about coverage for your specific model. Q: Do I need premium fuel with a Whipple Supercharger? A: Yes, most Whipple-equipped vehicles require premium fuel to ensure safe, reliable performance. Q: Can I daily drive a Whipple Supercharged Ford? A: Absolutely. Whipple systems are engineered to give you race-level power without sacrificing everyday drivability. Q: How much more horsepower will I get? A: Depending on your model, gains can range from 200 to over 300 horsepower. Our team can walk you through specifics for your vehicle.

Ford has reclaimed its place at the top of the automotive loyalty charts, proving once again why truck owners stick with the Blue Oval brand year after year. According to the 2025 J.D. Power U.S. Automotive Brand Loyalty Study, Ford was ranked the highest among truck brands for the fourth consecutive year, with an impressive 66.6% loyalty rate. That figure not only leads all truck brands, but it also represents the highest loyalty score in the entire study, putting Ford ahead of competitors like Toyota, which finished second at 61.2%. more This comes on the heels of Ford also reclaiming the top spot in brand loyalty overall from Tesla, based on S&P Global Mobility data from the first half of 2025. For drivers in Albuquerque and across New Mexico, this recognition reinforces what they already know—Ford trucks deliver the durability, performance, and trust that keep owners coming back. What Makes Ford Truck Owners So Loyal? Truck loyalty isn’t accidental. Here’s why Ford continues to lead: Proven Durability: From the Ford F-150, America’s best-selling truck for nearly five decades, to the Super Duty lineup, Ford trucks are built to handle real work. Innovation & Technology: Ford continues to raise the bar with hybrid and electric options like the F-150 Lightning, along with advanced towing, hauling, and safety features. Resale Value: According to J.D. Power, brand loyalty is linked to higher residual values. For truck owners, choosing Ford means making a smart financial decision. Customer Trust: Ford’s consistent investment in quality and service ensures owners feel confident returning to the brand. About the J.D. Power U.S. Automotive Brand Loyalty Study The J.D. Power study uses data from the Power Information Network (PIN) to track whether customers purchase the same brand after trading in their vehicles. Loyalty is measured across five key segments: Premium Car Premium SUV Mass Market Car Mass Market SUV Truck In 2025, the average brand loyalty rate across all nameplates and segments was 49%, a slight drop from last year’s 51%. In that context, Ford’s 66.6% truck loyalty rate stands out as a clear sign of strength, especially in a highly competitive and ever-changing marketplace. As Tyson Jominy, senior vice president of data & analytics at J.D. Power, explained: “Brand loyalty matters to vehicle buyers because it’s often associated with higher residual values, making vehicles from trusted brands a more financially sound choice over time.” What This Means for Albuquerque Drivers If you’re in the market for a truck in New Mexico, this recognition reinforces that Ford trucks are the go-to choice for reliability, capability, and long-term value. At Power Ford in Albuquerque, we see it every day—local drivers trade in their older F-150s, Rangers, and Super Duties for the latest models because nothing else compares. Ready to Experience Why Drivers Stay Loyal to Ford? Whether you’re looking for the power of a Super Duty, the versatility of a Ranger, or the innovation of the all-electric F-150 Lightning, Power Ford has a truck built for your life. 👉 Explore our new Ford truck inventory 👉 Schedule a test drive today FAQ: Ford Loyalty Rankings Q: What was Ford’s loyalty rate in the 2025 J.D. Power study? A: Ford achieved a 66.6% loyalty rate, the highest of any brand in the study. Q: How does Ford’s loyalty compare to competitors? A: Ford ranked first among truck brands, ahead of Toyota at 61.2%. Q: Why does loyalty matter to drivers? A: Loyalty is linked to higher resale values and indicates long-term customer satisfaction with the brand. Q: How many years has Ford led the truck loyalty category? A: Ford has now ranked highest among truck owners for four consecutive years.

Looking for expert Ford service without the hassle of driving to the dealership? Power Ford makes it simple with Ford Mobile Service and our convenient Pick Up & Delivery Service. Whether you want your vehicle serviced right in your driveway or prefer us to pick it up, handle the work, and return it when finished, we’ve got you covered. more What Is Ford Mobile Service? With Ford Mobile Service in Albuquerque, NM, our certified technicians bring the dealership experience straight to you. Many of the same services we perform in our service bays can be completed remotely, including: Oil and filter changes Brake inspections and repairs Battery testing and replacement Tire rotations Wiper blade replacement Lamps and bulbs Fluids and filters Diagnostic scanning & software updates Accessories installation Recalls (where eligible) We’ll come to you. We’ll service it. We’ll be on our way. That’s expert service delivered right to your home or office. 👉 Note: Service availability may vary based on location, distance, and scheduling. Please contact Power Ford for details. What Is Ford Pick Up & Delivery Service? Sometimes you don’t have the time to wait while your vehicle is being serviced. That’s why Power Ford also offers Pick Up & Delivery Service. Here’s how it works: We pick up your vehicle at your home or workplace. Our factory-trained Ford technicians perform the required maintenance or repairs. We return your vehicle to you once it’s ready, freshly serviced and ready to drive. This means less disruption to your schedule and more peace of mind knowing your Ford is in expert hands. Benefits of Pick Up & Delivery: Convenience: Skip the trip to the dealership. Peace of mind: Only Ford-certified technicians and genuine Ford parts. Safety: Vehicles are sanitized before being returned. Flexibility: Choose the pickup time that works best for you. Efficiency: We handle everything so you can focus on your day. Why Choose Power Ford for Mobile Service & Pick Up & Delivery? At Power Ford, we’re committed to making vehicle ownership as easy, convenient, and stress-free as possible. Whether you need a simple oil change or more complex repairs, our team is here to keep you moving. These services are part of Ford You Mode, created to give Ford owners benefits and flexibility tailored to their lifestyle. FAQs About Ford Mobile Service & Pickup & Delivery Q: What services are available with Ford Mobile Service? A: Routine maintenance like oil changes, brake service, tire rotations, battery replacement, wiper blades, software updates, accessories, and even recalls (where eligible). Contact Power Ford for exact details. Q: Are there location requirements to use Ford Mobile Service? A: Yes, availability can vary depending on distance, driveway conditions, or seasonal limitations. Call us to confirm if your location qualifies. Q: Can I use Ford service coupons or rebates with Mobile Service? A: Absolutely! Most Ford service offers are eligible unless specifically excluded. Q: Are your technicians certified? A: Yes, all Power Ford Mobile Service and dealership technicians are Ford factory-trained and certified. Q: How do I schedule Ford Pickup & Delivery? A: Simply call our service department or schedule online. We’ll coordinate pickup at a time that works for you. Schedule Ford Mobile Service or Pickup & Delivery in Albuquerque, NM Skip the wait and let us bring expert Ford service to you. Schedule your Mobile Service or Pick Up & Delivery appointment today at Power Ford. 📅 Schedule Service Now

This September, Power Ford is proud to join Ford dealers around the world in the quest to host the World’s Largest Dealer Food Drive. From September 15–30, we’re inviting our neighbors across Albuquerque to help us “Fill a Ford” with donations that will directly support local families in need. more Building Together for Our Community Ford’s Building Together initiative was designed to rally communities around important causes like food security. Across more than 9,000 Ford dealers worldwide, the goal is to collect 1 million pounds of food, and Power Ford is committed to doing our part here in New Mexico. Food insecurity affects thousands of families in Albuquerque, and every donation makes a difference. By filling up a Ford vehicle with food, we’re showing how the strength of our community can help combat hunger. How You Can Help We’re keeping it simple: Bring your donation to Power Ford anytime between September 15 – 30 Look for our Ford F-150 “Fill a Ford” collection vehicle in the showroom Drop off non-perishable items like: Canned tuna, chicken, or salmon (pop-top cans preferred) Low-sodium soups, stews, or chili Peanut butter and nut butters Whole grain pasta, rice, or cereal Canned vegetables and fruit (in natural juice, no sugar added) Please note: Perishable items, glass containers, and opened packages cannot be accepted. Why It Matters for Albuquerque While this effort is part of a global campaign, the impact will be local. All donations collected at Power Ford will go directly to a local Albuquerque food bank, ensuring your generosity supports families right here in our community. Join Us in Making a Difference Together, we can turn the power of one dealership into a movement that feeds thousands. Whether you bring a single can or fill a whole bag, your contribution helps us get one step closer to the goal of 1 million pounds of food donated worldwide. 📍 Drop-off location: Power Ford Showroom, Albuquerque, NM 📅 Dates: September 15–30 Let’s show how Albuquerque comes together to fight hunger. Join us in filling a Ford and filling the plates of families who need it most.